Overview
Alphabeta Properties is a Dubai based real estate developer founded by Emirati entrepreneur Abdulla Al Shaibani, known for its design led approach and focus on spacious, modern living. As the portfolio expanded, we supported the launch of key developments including Q East in Al Quoz, while also positioning Abdulla as a leading Emirati voice in real estate and urban development getting him placements into Forbes ME, Construction Week ME etc.
Through thought leadership, interviews, and strategic commentary, we built a narrative around transparency, livability, and Dubai’s evolution, highlighting initiatives such as the M77 rental auction model. This approach secured strong tier one regional and international media coverage, reaching investors, policymakers, and end users.